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Eyesoar
Don't Look Away Just Yet
Brief
Create a brand identity for a product or service that acts as a catalyst for connection. How can fleeting interactions turn into deeper connections that people remember?
Solution
People are getting back into collecting physical media. Eyesoar reintroduces eyeball cards into today's event spaces inspired by British CB radio culture, allowing people to not only start conversations with strangers, but remember them through printed media.
The cards feature the event space details, an illustration of the attendee's identity, an alias, and a scribble space to exchange short handwritten conversation.
The Visual Identity
The Collection
The Exchange
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